The Powderhorn Agency and the New England Fuel Institute (NEFI) are collaborating on a new set of protection and warranty programs to help energy marketers forge deeper relationships with their customers.
The Powderhorn Agency and the New England Fuel Institute (NEFI) are collaborating on a new set of protection and warranty programs to help energy marketers forge deeper… https://oilandenergyonline.com/articles/all/own-home/
Primetime television advertising is worlds away from the small-budget marketing campaigns that home comfort companies use to attract new business. While companies in our niche struggle just to be noticed, giant advertisers are creating touchstone images a…
Primetime television advertising is worlds away from the small-budget marketing campaigns that home comfort companies use to attract new business. While companies in our niche… https://oilandenergyonline.com/articles/all/lessons-big-advertisers/
In the quest to attract new customers for fuel delivery and home comfort services, an effective website is an invaluable tool. When a site delivers what prospective customers are looking for and simplifies conversion, the company is at its best in adding …
In the quest to attract new customers for fuel delivery and home comfort services, an effective website is an invaluable tool. When a site delivers what prospective customers are… https://oilandenergyonline.com/articles/all/attract-engage-convert/
A steady flow of new customers is essential for success, but it’s the current customers who really drive the fortunes of many energy marketing companies.
A steady flow of new customers is essential for success, but it’s the current customers who really drive the fortunes of many energy marketing companies. Long-term accounts form… https://oilandenergyonline.com/articles/all/retention-key-profitability/
As homeowners change their energy consumption habits, marketers face pressure to move beyond fuel-centric business models and find success selling to customers who might not even heat their homes with oil.
As homeowners change their energy consumption habits, marketers face pressure to move beyond fuel-centric business models and find success selling to customers who might not… https://oilandenergyonline.com/articles/all/be-systematic-pursuit-new-customers/
The intense winter of 2013-14 has set the stage for a revival of price protection programs. The industry may have mixed feelings about fixed-price and capped-price programs, but they could be an excellent draw in 2014 for companies who execute them well.
The intense winter of 2013-14 has set the stage for a revival of price protection programs. The industry may have mixed feelings about fixed-price and capped-price programs, but… https://oilandenergyonline.com/articles/all/will-price-protection-resurge-2014/
Take advantage of Google+ publishing to improve your company’s search performance
Take advantage of Google+ publishing to improve your company’s search performance
Successful local businesses attract new customers and achieve growth, as they always… https://oilandenergyonline.com/articles/all/feed-giant/
Google is taking Internet search in a new direction that is changing the way marketers connect with prospects via the Google search engine.
‘Hummingbird’ algorithm rewards high-value content worthy of shares and retweets
Google is taking Internet search in a new direction that is changing the way marketers… https://oilandenergyonline.com/articles/all/google-learns-listen/
AROUND FOUR YEARS AGO, SOS XTREME Comfort, of Tuxedo Park, N.Y., decided to partner with AVATAS Payment Solutions, of Newton, Mass., to gain assistance in their receivables process. Like many heating fuels companies, SOS had grown into the habit of extend…
AROUND FOUR YEARS AGO, SOS XTREME Comfort, of Tuxedo Park, N.Y., decided to partner with AVATAS Payment Solutions, of Newton, Mass., to gain assistance in their receivables… https://oilandenergyonline.com/articles/all/revamp-your-receivables/
