There is no sound reason for converting from heating oil and natural gas. Not one. Close examination of the facts bears out that assertion, and you don’t need to be pro-oil to believe it.
The price differential between the fuels has dwindled to the poi…
There is no sound reason for converting from heating oil and natural gas. Not one. Close examination of the facts bears out that assertion, and you don’t need to be pro-oil to… https://oilandenergyonline.com/articles/all/shaping-customer-perceptions/
There is a lot of potential value in a great corporate reputation. If your company has earned the respect of its customers, you are sitting on a reservoir of goodwill that you can leverage for greater success.
There is a lot of potential value in a great corporate reputation. If your company has performed well enough to earn the respect of its customers, you are sitting on a reservoir… https://oilandenergyonline.com/articles/all/redefine-yourself-your-customers/
It may seem easy to dismiss the ideas of the Green New Deal as over-reach, and continue as we have done before. We do so at our own peril. Climate change legislation is real, and needs to be addressed. Taxation and electrification may not be the answers, …
It may seem easy to dismiss the ideas of the Green New Deal as over-reach, and continue as we have done before. We do so at our own peril. Climate change legislation is real, and… https://oilandenergyonline.com/articles/all/get-ready-rumble/
The Powderhorn Agency and the New England Fuel Institute (NEFI) are collaborating on a new set of protection and warranty programs to help energy marketers forge deeper relationships with their customers.
The Powderhorn Agency and the New England Fuel Institute (NEFI) are collaborating on a new set of protection and warranty programs to help energy marketers forge deeper… https://oilandenergyonline.com/articles/all/own-home/
Primetime television advertising is worlds away from the small-budget marketing campaigns that home comfort companies use to attract new business. While companies in our niche struggle just to be noticed, giant advertisers are creating touchstone images a…
Primetime television advertising is worlds away from the small-budget marketing campaigns that home comfort companies use to attract new business. While companies in our niche… https://oilandenergyonline.com/articles/all/lessons-big-advertisers/
In the quest to attract new customers for fuel delivery and home comfort services, an effective website is an invaluable tool. When a site delivers what prospective customers are looking for and simplifies conversion, the company is at its best in adding …
In the quest to attract new customers for fuel delivery and home comfort services, an effective website is an invaluable tool. When a site delivers what prospective customers are… https://oilandenergyonline.com/articles/all/attract-engage-convert/
A steady flow of new customers is essential for success, but it’s the current customers who really drive the fortunes of many energy marketing companies.
A steady flow of new customers is essential for success, but it’s the current customers who really drive the fortunes of many energy marketing companies. Long-term accounts form… https://oilandenergyonline.com/articles/all/retention-key-profitability/
