As homeowners change their energy consumption habits, marketers face pressure to move beyond fuel-centric business models and find success selling to customers who might not even heat their homes with oil.
As homeowners change their energy consumption habits, marketers face pressure to move beyond fuel-centric business models and find success selling to customers who might not… https://oilandenergyonline.com/articles/all/be-systematic-pursuit-new-customers/
The intense winter of 2013-14 has set the stage for a revival of price protection programs. The industry may have mixed feelings about fixed-price and capped-price programs, but they could be an excellent draw in 2014 for companies who execute them well.
The intense winter of 2013-14 has set the stage for a revival of price protection programs. The industry may have mixed feelings about fixed-price and capped-price programs, but… https://oilandenergyonline.com/articles/all/will-price-protection-resurge-2014/
Take advantage of Google+ publishing to improve your company’s search performance
Take advantage of Google+ publishing to improve your company’s search performance
Successful local businesses attract new customers and achieve growth, as they always… https://oilandenergyonline.com/articles/all/feed-giant/
Google is taking Internet search in a new direction that is changing the way marketers connect with prospects via the Google search engine.
‘Hummingbird’ algorithm rewards high-value content worthy of shares and retweets
Google is taking Internet search in a new direction that is changing the way marketers… https://oilandenergyonline.com/articles/all/google-learns-listen/
AROUND FOUR YEARS AGO, SOS XTREME Comfort, of Tuxedo Park, N.Y., decided to partner with AVATAS Payment Solutions, of Newton, Mass., to gain assistance in their receivables process. Like many heating fuels companies, SOS had grown into the habit of extend…
AROUND FOUR YEARS AGO, SOS XTREME Comfort, of Tuxedo Park, N.Y., decided to partner with AVATAS Payment Solutions, of Newton, Mass., to gain assistance in their receivables… https://oilandenergyonline.com/articles/all/revamp-your-receivables/
THE FEDERAL COMMUNICATIONS COMMISSION’S (FCC’s) new rules on business-to- customer text messaging might send a chill up your spine, but compliance is easier than you might think.
THE FEDERAL COMMUNICATIONS COMMISSION’S (FCC’s) new rules on business-to- customer text messaging might send a chill up your spine, but compliance is easier than you might… https://oilandenergyonline.com/articles/all/new-sms-requirements-are-just-common-sense/
The heating season is upon us, but there us still time to tackle some last-minute marketing projects that can generate additional revenue and improve your profitability in the cold months ahead.
The heating season is upon us, but there us still time to tackle some last-minute marketing projects that can generate additional revenue and improve your profitability in the… https://oilandenergyonline.com/articles/all/10-ways-generate-more-business-winter/
Like their colleagues in Connecticut and New York State, Massachusetts Oilheat marketers find themselves fighting an apparent alliance of state regulators and utilities bent on replacing heating oil with natural gas.
Michael Ferrante, President of the …
Like their colleagues in Connecticut and New York State, Massachusetts Oilheat marketers find themselves fighting an apparent alliance of state regulators and utilities bent on… https://oilandenergyonline.com/articles/all/mass-marketers-confront-states-pro-gas-initiative/
One of the most important factors in making an oilheat or propane business more valuable is “goodwill.” While you can easily tally up the value of your delivery trucks, parts and product inventory, equipment and real estate, these assets can all be dwarfe…
One of the most important factors in making an oilheat or propane business more valuable is “goodwill.” While you can easily tally up the value of your delivery trucks, parts and… https://oilandenergyonline.com/articles/all/what-goodwill-and-how-can-i-get-some/
