John MacKenna March 09, 2017
To unlock the true value of their data, energy marketers need to derive powerful insights that accelerate analysis and enable them to make excellent decisions quickly....
John MacKenna March 09, 2017
Many energy marketers have a great opportunity to differentiate their companies and distance themselves from the competition by offering robust self-service capabilities on the company website....
Richard Rutigliano, PriMedia, Inc. February 07, 2017
Google AdWords continues to be one of the most effective tools for connecting with new customers, and some recent changes strengthen the platform and enable companies to advertise with more precision. Many energy marketers and home comfort providers alre...
O&E Staff Reporter February 06, 2017
Tom Santa, CEO of Santa Energy Corp., has a longstanding interest in fuel quality. Now Chairman of the National Oilheat Research Alliance (NORA), Santa appreciates the improvements in fuel quality that are occurring as the sulfur content of heating oil de...
O&E Staff Reporter February 06, 2017
The U.S. Government Accountability Office (GAO) recently released two reports on the federal Renewable Fuel Standard (RFS) that raised concerns about the program’s performance. The RFS is important to the heating oil industry because it provides financi...
Paul Nazzaro, Advanced Fuel Solutions, Inc. February 06, 2017
There’s an alarming amount of misinformation out there regarding ultra-low sulfur heating oil (ULSHO). With several state mandates taking effect over the coming years, it’s paramount that fuel dealers know the facts about our soon-to-be industry stand...
