Google AdWords continues to be one of the most effective tools for connecting with new customers, and some recent changes strengthen the platform and enable companies to advertise with more precision. Many energy marketers and home comfort providers alre
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Tom Santa, CEO of Santa Energy Corp., has a longstanding interest in fuel quality. Now Chairman of the National Oilheat Research Alliance (NORA), Santa appreciates the improvements in fuel quality that are occurring as the sulfur content of heating oil de
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In October, a Volvo 18-wheeler fitted with Otto’s self-driving kit delivered 2,000 cases of Budweiser beer on a 120-mile trip through Colorado—without a driver at the wheel. Otto completed the world’s first commercial shipment by self-driving truck.
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Shale oil is a vital cog in the U.S. energy industry wheel, so it’s advisable to periodically check its status.
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The U.S. Government Accountability Office (GAO) recently released two reports on the federal Renewable Fuel Standard (RFS) that raised concerns about the program’s performance. The RFS is important to the heating oil industry because it provides financi
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There’s an alarming amount of misinformation out there regarding ultra-low sulfur heating oil (ULSHO). With several state mandates taking effect over the coming years, it’s paramount that fuel dealers know the facts about our soon-to-be industry stand
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