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Saturday, February 4, 2023

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Better Google AdWords Campaigns in Nine Steps

Google AdWords continues to be one of the most effective tools for connecting with new customers, and some recent changes strengthen the platform and enable companies to advertise with more precision. Many energy marketers and home comfort providers alre…
EDITOR’S  NOTE: This is the first in a two-part series on search marketing via Google. Google AdWords continues to be one of the most effective tools for connecting with new… https://oilandenergyonline.com/articles/all/better-google-adwords-campaigns-nine-steps/

A Bright New Day for Oilheat

Tom Santa, CEO of Santa Energy Corp., has a longstanding interest in fuel quality. Now Chairman of the National Oilheat Research Alliance (NORA), Santa appreciates the improvements in fuel quality that are occurring as the sulfur content of heating oil de…
Tom Santa, CEO of Santa Energy Corp., has a longstanding interest in fuel quality. Now Chairman of the National Oilheat Research Alliance (NORA), Santa appreciates the… https://oilandenergyonline.com/articles/all/bright-new-day-oilheat/

GAO Criticizes Renewable Fuel Standard

The U.S. Government Accountability Office (GAO) recently released two reports on the federal Renewable Fuel Standard (RFS) that raised concerns about the program’s performance. The RFS is important to the heating oil industry because it provides financial…
The U.S. Government Accountability Office (GAO) recently released two reports on the federal Renewable Fuel Standard (RFS) that raised concerns about the program’s performance.… https://oilandenergyonline.com/articles/all/gao-criticizes-renewable-fuel-standard/

Beware of Misinformation on Ultra-Low Sulfur Heating Oil

There’s an alarming amount of misinformation out there regarding ultra-low sulfur heating oil (ULSHO). With several state mandates taking effect over the coming years, it’s paramount that fuel dealers know the facts about our soon-to-be industry standard …
There’s an alarming amount of misinformation out there regarding ultra-low sulfur heating oil (ULSHO). With several state mandates taking effect over the coming years, it’s… https://oilandenergyonline.com/articles/all/beware-misinformation-ultra-low-sulfur-heating-oil/

Cargas Updates Mobile Delivery Solution

Cargas, of Lancaster, PA, a leading provider of mobile and back office software for fuel delivery and HVAC service companies, recently announced the launch of a new version of its mobile delivery software. Mobile Delivery is an application in the Cargas E…
Cargas, of Lancaster, PA, a leading provider of mobile and back office software for fuel delivery and HVAC service companies, recently announced the launch of a new version of its… https://oilandenergyonline.com/articles/all/cargas-updates-mobile-delivery-solution/

FMCSA Looks to Revise Training Requirements

In 2016, the Federal Motor Carrier Safety Administration (FMCSA) published its Entry Level Driver Training proposal, which, if passed, will change the current training curriculum that entry-level drivers must complete.
In 2016, the Federal Motor Carrier Safety Administration (FMCSA) published its Entry Level Driver Training proposal, which, if passed, will change the current training curriculum… https://oilandenergyonline.com/articles/all/fmcsa-looks-revise-training-requirements/

Gray, Gray & Gray Surveys Propane Marketers

Gray, Gray & Gray, of Canton, MA, the energy industry’s leading accounting and business advisory firm, recently released the results of a broad survey of propane retailers in the six-state New England region. This is the first time the firm has surveyed p…
Gray, Gray & Gray, of Canton, MA, the energy industry’s leading accounting and business advisory firm, recently released the results of a broad survey of propane retailers in the… https://oilandenergyonline.com/articles/all/gray-gray-gray-surveys-propane-marketers/

Otto: Uber’s Self-Driving Big Rig Delivers

In October, a Volvo 18-wheeler fitted with Otto’s self-driving kit delivered 2,000 cases of Budweiser beer on a 120-mile trip through Colorado—without a driver at the wheel. Otto completed the world’s first commercial shipment by self-driving truck.
In October, a Volvo 18-wheeler fitted with Otto’s self-driving kit delivered 2,000 cases of Budweiser beer on a 120-mile trip through Colorado—without a driver at the wheel. Otto… https://oilandenergyonline.com/articles/all/otto-ubers-self-driving-big-rig-delivers/

Shale Oil’s Rebound Continues

Shale oil is a vital cog in the U.S. energy industry wheel, so it’s advisable to periodically check its status.
Shale oil is a vital cog in the U.S. energy industry wheel, so it’s advisable to periodically check its status. With all the recent drama surrounding OPEC’s efforts to bring… https://oilandenergyonline.com/articles/all/shale-oils-rebound-continues/

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