How a custom data integration platform can increase operational efficiencies and profits
When you try to take stock of your office and operational systems, do they resemble a Frankensteinian nightmare built by Rube Goldberg and M.C. Escher? There are lots of moving… https://oilandenergyonline.com/articles/all/i-wish-oh-wow/
If there were such a thing as a fuel dealer dictionary, irony might be defined as a grossly inefficient delivery drop, one in which a tanker burns more gallons to reach a customer’s home than it actually delivers to the customer’s tank.
If there were such a thing as a fuel dealer dictionary, irony might be defined as a grossly inefficient delivery drop, one in which a tanker burns more gallons to reach a… https://oilandenergyonline.com/articles/all/dont-miss-forest-or-trees/
Predictive analytics depend on customer data, not marketer presumptions
There are two things energy marketers know about their new customers, according to Phil Baratz, president of Angus Energy. First, they know that they don’t know much about new custom…
Predictive analytics depend on customer data, not marketer presumptions
There are two things energy marketers know about their new customers, according to Phil Baratz, president… https://oilandenergyonline.com/articles/all/assume-nothing/
Today’s energy marketers have a wealth of valuable data at their fingertips. The question is how does one parse all that info, and what to do with it afterward…
Today’s energy marketers have a wealth of valuable data at their fingertips. The question is how does one parse all that info, and what to do with it afterward…
You’ve probably… https://oilandenergyonline.com/articles/all/behind-numbers/
