Two Words: Grassroots Marketing
Help customers appreciate all the good things you do
Use Google Analytics to evaluate and improve your website and marketing
Take advantage of expanded format, and target keywords with precision
As Millennials buy homes, energy marketers face new expectations
Help fossil fuel skeptics see Oilheat in a new light
Energy Kinetics’ Jay McCay discusses the sales process When a salesperson has an opportunity to sell any heating system, they need to put the focus on the customer and help them reach a decision bas...
Use expertise and technology to provide a great buying experience
Leverage communications technology to build connections and motivate buyers
The Propane Education & Research Council (PERC) recently launched a nationwide multimedia campaign aimed at improving consumer perceptions of propane.